Progress/Log Sheet

DATE:	WHAT WE DID:
21/09/16	We discussed our initial ideas and decided on doing a music video
23/09/16	We began to research the sort of genre we wanted to do and had a look to see what stereotypically goes into those sorts of music videos. I completed Prezi's on my findings.
28/09/16	After researching genres we decided it would be best to compile a survey to confirm what our chosen target audience prefers. After making the survey we both went around school and asked various age groups if they could fill it in.
5/10/16	After we had got the surveys completed; Katie began the survey analysis to identify what was most popular, discovering that pop/dance was the favourite among teenagers and young adults.
12/10/16	We then looked at typical pop video's and began to research the background of pop music. We then to put our research together and started doing Prezi's for our research. We also picked several videos from our chosen genre, which inspired us and also did Prezi’s for that information.
21/10/16	As we were now certain that pop/dance was our chosen genre, we looked up un-copyright songs and found one called ‘On & On’ this seemed ideal for what we wanted to do. We discussed what we wanted to include in our video and used the previous music video research for some initial ideas.
2/11/16	We have now decided our locations for the video so I filled in location documents and Recci's whilst Katie did the storyboard.
9/11/16	We conducted our test shots, to ensure our shots would work out. I Filmed whilst Katie featured in them.
11/11/16	We started the filming of our production, starting with the opening time lapse, in which we did together. This did not go as smoothly as we hoped and we had to relocate the tripod several times in order to get a clear view of the sky.
18/11/16	I filmed the darker cloudy time-lapse for our video and as the rest of the filming is needed to be done outside of school grounds we started thinking about our ancillary tasks and how we would conduct the Digipack. I took pictures for the magazine and took shots for our initial album artwork cover.
25/11/16	Continued to work on our production, filling in paperwork etc. We also needed to change our artwork in order to achieve the finish we wanted. I researched and Katie edited the final design.
9/12/16	We have now completed our ancillary tasks. Choosing to do an album artwork and magazine front cover.
14/12/16	We finished our prezi’s for our ancillary tasks and I started to work on my blog.
11/1/17	Katie continued to film scenes such as, the motorway, car and sparkler. I filmed the hand-holding scene which unfortunately did not go to plan due to lighting issues, so we decided to incorporate stock footage instead.
18/1/17	We are now in the process of editing our main task and have completed all filming for it.
3/2/17	We have now started doing our evaluation questions. I also completed the evaluation of our survey analysis.
8/2/17	Katie has finished editing of our film and we have published it on YouTube.
10/2/17	We have now finished evaluation questions and are in the process of making sure we have done everything. We decided it would be good to get opinions on our production, in which I added to my evaluation question.

Location Recci

Location recci

Potential location:	Positives and negatives about location
Pendeford- Courts/Park	-          Park and courts are ideal for our filming -          Know the area well and close location- Easy to get to -          Courts/park may be in use
Pendeford Ave – Palmers cross	- Again ideal and close location for us to get to - Ideal for filming sparkler scene - Have to be mindful of the school/students and road can get busy
Tettenhall- The Kings CE School	-          Ideal location as easily accessible -          Field area works well to film our time lapse -          Limited time as doing in media lesson -          Can only use field at selected times due to PE lessons going on -          Have to ensure filming on the right day for appropriate weather

 

Location recci

Potential location: photo and address	Positives and negatives about location
Bilston – Hickman Park	-          Large Location -          Ideal to film fireworks -          Not far away -          Many public members, difficult to film -          Muddy/Wet -          Trees could restrict view
Wergs Road	-          Close location -          Will work well for our filming -          Have to drive to- Costing petrol and need someone to take us
M54 Motorway	- Bridge gives ideal filming from  - Could be dangerous  - Have to drive to get there -  Again costs    Petrol

The Final Production - On&On Music Video

https://youtu.be/QPommaki4UU

Evaluation Question - 3

Evaluation Question:

What have you learnt from your audience feedback?

Audience feedback was crucial for our music video production. It helped us develop ideas and aided us into being able to choose the best genre for our chosen target audience. We conducted a questionnaire; in which we asked friends, family and many different age groups throughout our school.

Within our group we wanted to focus on the genre of pop music as we thought it was a diverse and open genre; in which most people would like it. We also knew quite a bit about pop music ourselves, as we regularly listen to it. We anticipated that people of our age 14-18 would choose pop as their favourite genre. However, our results varied. Most participants our age actually had a diverse interest in music, with the majority choosing the options of either rock/pop/R&B or dance music. Although our feedback displayed a wide range of genres, people still listen to pop almost daily, at minimum weekly. Conveying that although people may prefer other genres; they still choose to listen to pop music.

Due to the varied opinions we decided to create a sub-genre. Therefore choosing Pop/Dance as our genre. We could still use our original chosen genre but infused a dance element, to make it 'fresher' and appeal to a wider audience. Our questionnaire feedback proved helpful for our production and we could understand what people would want from a music video.

The audience feedback also shows that often results are different from what you expect, again showing the necessity of needing audiences view points. It was also interesting to see how older age groups do have a particular chosen genre, being rock music. Also much younger students of around 12 years old regularly chose Pop as their favourite.

We as a group also learned from this as we had to research dance music further in order to achieve our video. It also meant we learnt how to adapt our ideas due to feedback, ultimately making the audiences feedback being critical for our task.

We also decided it would be a good idea to get feedback on our production. We asked members of our class, other students, teachers and family members to give us their opinions. We were surprised how different age groups reacted. The older audience understood our narrative, whilst younger viewers couldn't understand why we included the male role. This showed us that we should have shown the storyline clearer in order for a younger audience to understand; especially when our production was aimed for them. However, our feedback was mainly positive with people particularly liking the fast pace, reverse shots and the contrast of the male and female shots.

Overall, we have learnt that audiences feedback does not always conform to our assumptions. However, the results helped us to construct a more exciting and successful production, in which we were able to use the feedback productively to ensure our chosen genre fitted the target audience appropriately. We have learnt that gaining feedback is a huge part of creating our production and furthered our general knowledge of our audiences. We also found that even once completing our production, things we did not think about may happen. Displaying how much research is needed to provide a production accurately suited to our target audience. Whilst everyone enjoyed our music video, there was just a few misunderstandings, in which we could rectify in the future.

Shot List

PRODUCTION NAME: On & On Music Video                              DATES: 21/9/16 – 15/2/17

Shot no.	Scene no.	Camera shot /movement	Description of action
1	1	Close Up, Slow Motion	Hands holding then moving apart to show separation of the couple
2	2	Crab Shot	Tyre moving, showing the reversing of the car.
3	3	Establishing, Long Shot. Weather Shot. Timelapse	Time lapse of the sky, trees on the horizon
4	4	Medium Close Shot	Girl in the Car
5	5	Close up	Hand on Steering wheel
6	6	Long Shot. Weather Shot	Dull sky to show pathetic fallacy of the boy being upset in comparison to the girl being happy
7	7	Mid Shot	Boy on the swing – filtered
8	7	Mid Shot	Boy on the swing with his head in his hands – filtered
9	7	Mid Shot	Boy on the swing – filtered
10	7	Mid Shot	Boy on the swing with his head in his hands – filtered
11	8	Medium Close Up	Girl in the car
12	9	Mid Shot – increased in speed	Ferris Wheel
13	10	Tracking Shot	Bushes
14	11	Long Shot – increased in speed	Highway
15	12	Long Shot. Weather Shot. Timelapse	Sky with trees on the horizon
16	13	Point of View – increased in speed	The car travelling along the road
17	14	Tracking Shot	Bushes
18	15	Long Shot – increased in speed	Highway
19	16	Standard Shot	Fireworks
20	16	Standard Shot – slow motion	Fireworks
21	16	Standard Shot – slow motion	Fireworks
22	17	Close up	Sparkler
23	17	Mid Shot	Girl with sparklers
24	18	Standard Shot – slow motion	Fireworks
25	19	Mid Shot	Girl with sparklers
26	20	Standard Shot – reverse	Fireworks
27	21	Mid Shot	Ferris Wheel
28	22	Medium Close up	Girl in the car
29	23	Long Shot. Weather Shot. Reverse	Dull Sky timelapse
30	24	Mid shot	Boy at fence filtered
31	24	Close Up	Boy kicks the fence - filtered
32	24	Mid shot	Boy at fence filtered
33	24	Medium Close Up	Boy kicks the fence again - filtered
34	25	Point of View	Car driving along the road
35	26	Medium Close Up	Girl in the car
36	27	Tracking Shot	Bushes (Wasteland)
37	28	Long Shot – Increased in speed	Highway
38	29	Long Shot. Weather Shot. Timelapse.	Sky, with trees on the horizon and sun through clouds
39	30	Medium Close Up	Girl in the car
40	31	Point of View – Increased in speed	Car going along the road
41	32	Tracking Shot	Bushes (Wasteland)
42	33	Longshot – Increased in speed	Highway
43	34	Standard Shot	Fireworks
44	34	Standard Shot	Fireworks
45	34	Standard Shot	Fireworks
46	35	Close Up	Sparklers
47	35	Mid Shot	Girl with sparklers
48	36	Standard Shot	Fireworks
49	37	Mid Shot	Girl with sparklers
50	38	Standard Shot	Fireworks
51	38	Standard Shot	Fireworks
52	39	Long Shot	Dull Sky Timelapse
53	39	Long Shot - Reverse	Dull Sky Timelapse
54	40	Mid Shot	Boy on Swing – filtered
55	40	Close Up	Boy on Swing - filtered
56	41	Mid Shot	Ferris Wheel
57	42	Long Shot	Highway
58	43	Long Shot. Weather Shot.	Sky timelapse with trees on the horizon
59	44	Medium Close Shot	Girl in the car
60	45	Tracking Shot	Bushes (wasteland)
61	46	Long Shot – increased in speed	Highway
62	47	Long Shot. Weather Shot.	Sky timelapse with trees on the horizon
63	48	Mid Shot	Ferris Wheel
64	48	Mid Shot - reversed	Ferris Wheel
65	49	Point of View	Car driving along the road
66	50	Tracking Shot	Bushes (wasteland)
67	51	Long Shot	Highway
68	52	Medium Close Up	Girl in the car
69	53	Long Shot – reversed	Highway
70	54	Crab Shot - reversed	Car coming to a stop
71	55	Standard Shot – slow motion	Fireworks